114 Quotes by Angela Ahrendts

You know, I think that anything you do at Apple... you feel a tremendous onus. You want to carry on the legacy of what it meant.

Ask questions; don't make assumptions.

There's seven billion people on the planet. It's not about you.

I don't care how advanced technology gets. I don't think that there's anything that can replace looking someone in the eyes, touching their hand, you know?

Great brands and great businesses have to be great storytellers, too. We have to tell stories - emotive, compelling stories - and even more so because we're nonfiction.

Think of energy almost like emotional electricity. It has a powerful way of uniting ordinary people, their connected spirit, to do extraordinary things.

We always said if we were going to target a millennial consumer, then we had to do it in their mother tongue, which is digital.

We're building a lifelong relationship with people, and every great relationship has to be built on trust.

From the store windows, the store touch-points, the website, social media, or a magazine, it has to be one pure customer experience, not just to gain market share but to gain mind share.