984 Quotes by Brian Tracy

Demonstrate to your customer the difference between price and cost. The price is what it takes to purchase the item. The cost is the amount the customer eventually pays. They are not the same.

Telling is not selling; never make a statement if you can phrase it in the form of a question.

Live your life in every way to earn and keep the respect of the people you respect.

Lack of planning is the cause of most failures.

Optimism is the one quality more associated with success and happiness than any other.

Self-esteem is the reputation you have with yourself.

Make a commitment today to something bigger and more important than yourself.

A goal that is not in writing is like cigarette smoke: It drifts away and disappears. It is vague and insubstantial. It has no force, effect, or power. But a written goal becomes something that you can see, touch, read, and modify if necessary.

In the sales profession, the real work begins after the sale is made.