43 Quotes by David Carter

He taught me a lot of things. He helped me become a man, and he helped me become stronger and tougher, both physically and mentally.

He's always said he would be very careful, and in the past he has served well. But things are very different now. He's married to someone who benefits from those votes.

His marketing makeover is well underway. Clearly, what he is doing is demonstrating his superstar status on the court, and at the same time trying to position himself as a kinder, gentler guy off the court.

When the boating safety message comes from your neighbors, fellow boaters or well-respected local organizations, it has much more credibility,

We are clearly in a new era. We have to see a new model for how the Olympics are delivered.

Fighting for marketing shelf space alongside Jeter and A-Rod may prove problematic if, over time, Damon is merely perceived as just another all-star player added to Steinbrenner's stable.

Continuity with the sponsorships is critical. The brand equity that the league has put together with its corporate partners, the overall international growth of the sport -- they're hitting on all cylinders, and to have anything take attention away from their growth is going to be very detrimental to them.

The traditional Fortune 500 companies have to steer clear (of Bryant). McDonald's, Sprite, they have the pick of the litter of who they can work with, and they don't have to work with athletes. I think he's probably out for good for Fortune 500 guys. They could get an emerging star who lacks the baggage and rap sheet Kobe has.

Is there risk if they don't live up to the hype? Yes. But there's dramatic upside if you can convince someone who is 13 or 14 to start wearing your shoes or get their parents to get them your cell phone because of that endorsement.