33 Quotes by Emmett Shear
- Author Emmett Shear
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People who are using your product and putting up with all these issues, means that they are not actually the biggest problems.
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- Author Emmett Shear
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Who you talk to is just as important as what questions you ask and what you pull away from it.
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- Author Emmett Shear
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Sales is this cure all for this problem. Get people to give you their credit card and I guarantee you they're actually interested.
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- Author Emmett Shear
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The one question you can't ask is, is this feature actually good or not?
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- Author Emmett Shear
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The question is, once you have this idea, is this enough? Is it something people would actually switch just to have?
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Users think they know what they want, but you get the horseless carriage effect where you're getting asked for a faster horse.
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- Author Emmett Shear
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You have this idea that you think is awesome. You want to have that broadest group you possibly can. You don't want to just talk to 1 type of person and learn that, you want to get familiar with the space.
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- Author Emmett Shear
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Who would you talk to? That is the first question for almost any startup that you need to answer. Who is my user and where am I going to find them?
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That's actually one of the most disappointing things about doing user interviews and user feedback, which is why I think... people don't do it. You're going to get negative news about your favorite pet feature most of the time.
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