31 Quotes by Faith Popcorn

Too many marketers assume that future will hold back and wait until they’re ready for it. It won’t.

America is a consumer culture, and when we change what we buy – and how we buy it – we’ll change who we are.

Make your company stock a consumer product. When consumers buy stock in your company, they’ll never buy a competitive product. You’ve linked their financial future to yours.

It used to be enough just to make a fairly decent product and market it. Not anymore. In the ’90s, you’ve got to have a Corporate Soul.