45 Quotes by Henrik Fisker
- Author Henrik Fisker
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Any car designer always dreams about designing their own car - if they say they don't, they're lying... For me, it was never about starting my own company just to make another car.
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- Author Henrik Fisker
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As a car lover, I ask myself, 'What am I going to be buying in the future? Will it be a boring, underpowered, dorky car because the government tells me I shouldn't pollute? Or do I come up with a cool-looking, sexy dream car that is also part of the future?'
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At a European auto show, I had someone from a German car company come up to me and say the Karma should cost $125,000, not $87,900, but our development process lets us lower the costs. I guarantee it's profitable.
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Design - pure beauty - will be number one at Fisker Coachbuild. We want to bring beautiful, desirable cars to the market, limit the production of each model, and do so with the highest quality.
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I remember, as a kid, riding in the back of my dad's old Saab 95 in Denmark. We were on the highway, and suddenly this silver Maserati Bora came upon us, then passed. At the time, to me, this car looked like a spaceship.
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I used to have to pick up the phone and talk to people who placed orders for the car. When you reach a certain size, you need to have processes in place.
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We believe that there are many buyers who want a stylish, sporty car that sends a positive message about their concern for the environment as they drive it down the street.
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One of the big failures for the big auto companies is that even the CEO and the top management often don't understand design and manufacturing. As a CEO, you have to make decisions; you need to have knowledge.
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- Author Henrik Fisker
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I believe there's still room for the dream a lot of people in the industry have - to design and build your own cars.
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