55 Quotes by Hermann Broch

The goddess of beauty is the goddess Kitsch.

Kitsch tends to wallow in beauty - its shortcoming is not aesthetic, but ethical

Kitsch generates pseudonovelty with no new insight into reality, or else does not concern itself at all with the new and produces its effects with more or less academic eclecticism.

The techniques of kitsch, which are based on imitation, are rational and operate according to formulas; the remain rational even when their result has a highly irrational, even crazy, quality.

A kitsch novel describes the world not as it really is, but as it is hoped and feared to be...

Kitsch is certainly not "bad art," it forms its own closed system.

You must neither completely nor partially copy the art of others. If so, you will be producing kitsch.

The essence of kitsch is the confusion of ethical and esthetic categories; kitsch wants to produce not the "good" but the "beautiful."

If the embodiment of the fundamental idea of our age were to be found in Victorian architecture, in the Church of Cristo Re in Rome or the Church in Brasilia, in Moscow University or the Capitol in Washington, then our age would undoubtedly be called the 'age of kitsch.'