365 Quotes by Howard Schultz

But when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.

The challenge of the retail business is the human condition.

Profitability is a shallow goal if it doesn't have a real purpose, and the purpose has to be share the profits with others.

We can't be expected to continue to lose millions of dollars every year.

I think growth covers up mistakes.

We establish the value of buying a product at Starbucks by our uncompromising quality and by building a personal relationship with each customer. Starbucks is rekindling America's love affair with coffee, bringing romance and fresh flavor back to the brew.

Any business today that embraces the status quo as an operating principle is going to be on a death march.

Success is not an entitlement. It has to be earned

Unlike the last few years, this is not something that's broken. It might need to be refined, but this is something that we laid the foundation for the future, and it's here and we recognize it.