365 Quotes by Howard Schultz

If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.

If you don't love what you're doing with unbridled passion and enthusiasm, you're not going to succeed when you hit obstacles.

Customers don't always know what they want. The decline in coffee-drinking was due to the fact that most of the coffee people bought was stale and they weren't enjoying it. Once they tasted ours and experienced what we call "the third place" ... a gathering place between home and work where they were treated with respect.. they found we were filling a need they didn't know they had.

The premium single-cup segment is the fastest-growing business within the global coffee industry.

My passion. My commitment. This is the most important thing in my life other than my family.

I always saw myself wanting to do something deemed successful and good at the same time.

Remember: You'll be left with an empty feeling if you hit the finish line alone. When you run a race as a team, though, you'll discover that much of the reward comes from hitting the tape together. You want to be surrounded not just by cheering onlookers but by a crowd of winners, celebrating as one.

This may sound a bit naive, but I got here by believing in big dreams.

Anybody can leverage celebrity for profit.