365 Quotes by Howard Schultz

While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee – we offer a community gathering place where people come together to connect and discover new things.

People want to be part of something larger than themselves. They want to be part of something they’re really proud of, that they’ll fight for, sacrifice for, that they trust.

We would take something old and tired and common – coffee – and weave a sense of romance and community around it. We would rediscover the mystique and charm that had swirled around coffee throughout the centuries.

In life, you can blame a lot of people and you can wallow in self-pity, or you can pick yourself up and say, ‘Listen, I have to be responsible for myself.’

The issue of managing through a crisis is you have to be decisive even if you don’t have perfect information.

I’ve traveled around the world, and what’s so revealing is that, despite the differences in culture, politics, language, how people dress, there is a universal feeling that we all want the same thing. We deeply want to be respected and appreciated for our differences.

I think if you’re an entrepreneur, you’ve got to dream big and then dream bigger.

Who wants a dream that’s near-fetched?

Effective leaders share two intertwined attributes: an unbridled level of confidence about where their organizations are headed, and the ability to bring people along.