452 Quotes by JEFF BEZOS

My view is there’s no bad time to innovate.

People who are right most of the time are people who change their minds often.

There are a whole bunch of people who don’t like to shop. But there are also people, maybe, who even do like to shop but are very time pressured. And so shopping online can save people time.

Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.

If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.

There’s so much stuff that has yet to be invented. There’s so much new that’s going to happen. People don’t have any idea yet how impactful the internet is going to be and that this is still Day 1 in such a big way.

There’ll always be serendipity involved in discovery.

Our premise is there are going to be a lot of winners. It’s not winner take all. Other people do not have to lose for us to win.

We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and thy’re the reason we’re successful: Put the customer first. Invent. And be patient.