452 Quotes by JEFF BEZOS

People have a voracious appetite for a better way, and yesterday’s ‘wow’ quickly becomes today’s ‘ordinary’.

In Seattle you haven’t had enough coffee until you can thread a sewing machine while it’s running.

If you’re not doing something that people will remark on, then it’s going to be hard to generate word of mouth.

You don’t choose your passions; your passions choose you.

I’m not saying that advertising is going away. But the balance is shifting. If today the successful recipe is to put 70 percent of your energy into shouting about your service and 30 percent into making it great, over the next 20 years I think that’s going to invert.

All businesses need to be young forever. If your customer base ages with you, you’re Woolworth’s.

Position yourself with something that captures your curiosity, something that you’re missionary about.

You’re not going to make Hemingway better by adding animations.

I strongly believe that missionaries make better products. They care more. For a missionary, it’s not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.