35 Quotes by Jacques Torres

Life is short. Eat dessert first.

Reward is a happy customer – and an empty plate.

I have spent more time in my life working and being in restaurants than being at home. I immediately feel comfortable entering a restaurant, and I feel even more comfortable in the back with the chef and cooks.

You can easily compare chocolate to wine. What makes a good wine is usually a good terroir, a good grape, and the weather has something to do with it. Chocolate is the same, from where the cacao bean grows to what type of tree it grows on.

I believe history and tradition is something solid and something we can rest on. I am not crazy about putting new spices in chocolate.

In order to succeed, you have to fail, no? You ride a bicycle, you fail; you try a few times, you succeed.

Valentine's Day is the biggest single day of the year, the biggest sale day of the year.

I still make mistakes today - I always explain to people, when you will make as many mistakes as I did, then you will know as much as I know in my profession.

You need chocolate with enough cocoa butter. If your chocolate is high-quality, with a good content of cocoa butter, the chocolate will melt inside and create layering. That's very important. Those chocolate morsels don't melt. So, for the best chocolate chip cookies, I use the chocolate we sell, which is a 60 percent cocoa.