14 Quotes by Jan Tschichold

Asymmetry is the rhythmic expression of functional design.

Perfect typography is more a science than an art.

Readers want what is important to be clearly laid out; they will not read what is too troublesome.

The book designer strives for perfection; yet every perfect thing lives somewhere in the neighborhood of dullness and is frequently mistaken for it by the insensitive.

In themselves, experiments are not art. Infinite amounts of energy are wasted because everybody feels he has to make his own start, his own beginning, instead of getting to know what has already been done. It is doubtful that anyone who doesn’t want to...