207 Quotes by Jason Fried

Deadlines are great for customers because having one means they get a product, not just a promise that someday they'll get a product.

As businesses grow, all sorts of things that once were done on the fly - including creating new products - have a way of becoming bureaucratized.

A fixed deadline and a flexible scope are the crucial combination.

The office during the day has become the last place people want to be when they really want to get work done. In fact, offices have become interruption factories.

If you tell your story well, it can help attract customers; it can help people understand your business better, and you are more approachable as a business and a company.

If working remotely is such a great idea, why isn't everyone doing it? I think it's because we've been bred on the idea that work happens from 9 to 5, in offices and cubicles. It's no wonder that most who are employed inside that model haven't considered other options, or resist the idea that it could be any different. But it can.

I'm not sure a lot of companies know their story, or can explain why they exist and who they are, without just spewing just corporate speech.

Statistics rarely drive me. Feelings, intuition, and gut instinct do.

I think the story is important in every business. Why do you exist, why are you here, why is your product different, why should I pay attention, why should I care?