116 Quotes by Jerry Della Femina

Today's merger makers are not ad people; they're building communications companies.

My day is spent hiding from people.

Most of the people in advertising now - mention Bill Bernbach to them, they don't know.

Humor works, and it's the best way to get attention without spending a lot of money.

Nobody can write a good 30-second commercial.

Pictures bring you inside, whether you see yourself driving a new car or as a hapless prisoner who is being abused.

The bad guys always fight dirty, and the good guys always fight clean.

No kid ever graduated school and said, 'I want to go into advertising.' Advertising is almost everyone's second or third choice.

I'm waiting for the candidate who says, 'I'm keeping things exactly the way they are. I like it this way.'