35 Quotes by Jim Silver
- Author Jim Silver
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Room decor is a hot trend right now and several toymakers are expanding into it, ... But I don't think toymakers should try to become experts in every area. That's going to be very difficult. Maybe with consumer electronics, it could make sense to have a licensing relationship with another manufacturer instead of keeping it in-house.
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Oil prices are particularly important to toy manufacturers because they impact the cost of resin and plastic used to make toys,
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Companies are really pushing the boundaries with innovation. We'll see things that you might not typically consider to be a toy. That's because the whole shape of what kids are playing with now has changed dramatically.
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You see a girl like Barbie, and you judge her by the guy she dates. And Ken looked boring and old-fashioned.
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American Girl had done it strictly catalog and online, before they built the three stores. They developed this brand throughout the years, they have a loyal following and it's very hard to do.
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It was a tough year, ... We didn't have a hot toy and we didn't have a big movie to push sales of licensed products.
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It is very tough for products to get into Wal-Mart and if they don't perform well, they're out.
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It's going to be extremely competitive to draw customers to their stores.
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The biggest trend in 2005 is the growth of the tech toys.
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