347 Quotes by Jocko Willink

Don't think in the morning. That's a big mistake that people make. They wake up in the morning and they start thinking. Don't think. Just execute the plan. The plan is the alarm clock goes off, you get up, you go work out. Get some.

Don't worry about motivation. Motivation is fickle. It comes and goes. It is unreliable - and when you are counting on motivation to get your goals accomplished, you will likely fall short.

If you have to stand and fight, you train yourself so that you're able to do it.

When things are going bad, don't get all bummed out. Don't get startled; don't get frustrated. If you can say the word 'good,' guess what? It means you're still alive. It means you're still breathing.

If I've got something do. I'm going to attack it. I'm going to attack that stress.

I would venture to guess that the biggest reason creative types don't produce isn't because they don't have vision... or talent... in most cases, it's a lack of discipline.

That nice, soft pillow and the warm blanket, and it's all comfortable, and no one wants to leave that comfort - but if you can wake up early in the morning, get a head start on everyone else that's still sleeping, get productive time doing things that you need to do - that's a huge piece to moving your life forward.

The best leaders understand the motivations of their team members and know their people - their lives and their families. But a leader must never grow so close to subordinates that one member of the team becomes more important than another, or more important than the mission itself.

The moment the alarm goes off is the first test; it sets the tone for the rest of the day. The test is not a complex one: when the alarm goes off, do you get up out of bed, or do you lie there in comfort and fall back to sleep? If you have the discipline to get out of bed, you win - you pass the test.