347 Quotes by Jocko Willink

Perseverance is also key to success in any endeavor, but without perseverance in combat, there can be no victory.

SEALs are human beings. We may all have the same haircuts, but we aren't robots. Some SEALs are great people. Some are not great people. Some have done unspeakably terrible things. You're dealing with different people, different dreams, different desires.

We have food all around us all the time, and if we haven't eaten for three hours, we think we're starving. You're not starving - human beings can go for 30 days without food.

When I was running training, we would fire a couple of leaders from every SEAL team because they couldn't lead. And 99.9% of the time, it wasn't a question of their ability - it was a question of their ability to listen.

I would say there are some foods that I strongly recommend that you do not eat. No. 1 on that list, I believe, is doughnuts. Comfort food. Zero value. Don't eat them.

It's not fun to get out of bed early in the morning. When the alarm goes off, it doesn't sing you a song: it hits you in the head with a baseball bat. So how do you respond to that? Do you crawl underneath your covers and hide? Or do you get up, get aggressive, and attack the day?

Jiu Jitsu is probably the No. 1 activity that I could recommend to someone to improve their lives overall.

Do I have chocolate chip cookies? Yes, I do. Do I have mint chocolate chip milkshakes? Yes, I do. I love them. They are fantastic. But when I have them, they're worth it. I earned them. I did something. I worked out super hard. I stayed clean on food.

There are people in the world who have skills and strength and talent that I will never have. Never. These notions that you can 'be whatever you want to be as long as you want it bad enough' are not true. They are fairy tales.