77 Quotes by Martin Sorrell

We do things much the same way as we did 50, 60 or even 70 years ago. The answers may not be wrong, but we haven't experimented to see whether they are or not.

In an era of transparency, you can have innovation without branding, but you cannot have branding without innovation.

If you ask what keeps me up at night, it’s the pressure in the system forcing us to do all sorts of things. Content, data and technology are forcing us to think about business in a very different way.

I’m in a business where there’s complete anarchy. You can’t control it – you can only react to it. The control that people traditionally had over their message is gone. Look at Wikileaks: you have to approach everything you write on the basis it’s going to be on the front page of the newspaper.

We do things much the same way as we did 50, 60 or even 70 years ago. The answers may not be wrong, but we haven’t experimented to see whether they are or not.