657 Quotes by Peter Drucker

Marketing is not only much broader than selling, it is not a specialized activity at all. It encompasses the entire business. It is the whole business seen from the point of view of its final result, that is, from the customer's point of view.

Charisma becomes the undoing of leaders. It makes them inflexible, convinced of their own infallibility, unable to change.

Morale in an organization does not mean that a people get along together; the test is performance not conformance.

Systematic decision review also shows executives their own weaknesses, particularly the areas in which they are simply incompetent. In these areas, smart executives don't make decisions or take actions. They delegate.

If you want something new, you have to stop doing something old.

Profit is not a cause but a result.

A manager's task is to make the strengths of people effective and their weakness irrelevant and that applies fully as much to the manager's boss as it applies to the manager's subordinates.

Profit is not the purpose of a business, but rather the test of its validity.

A manager sets objectives, organizes, motivates, and communicates, sets yardsticks, and measures develops people.