1,075 Quotes by Richard Branson

Whatever you and your team decide your new brand will stand for, deliver on that promise. That’s the only way you’ll ever control your brand. And beware: brands always mean something. If you don’t define what the brand means, your competitors will.

Life’s too short. If you’re passionate – stand up.

To get the respect of people, I think you’ve got to roll up your sleeves and lead with your people. The absolute key is treating your people well. Looking for the best in your people. Lots and lots of praise, no criticism.

My biggest motivation? Just to keep challenging myself.

Listen to the customer’s complaint and act fast.

Remember it’s OK to be yourself.

Every success story is a tale of constant adaption, revision and change. A company that stands still will soon be forgotten. Trying to provoke positive change is a principle we’ve embedded across the Virgin family for more than four decades.

I have fun running all the Virgin businesses, so a setback is never a bad experience, just a learning curve.

Through the right people focusing on the right things, we can, in time, get on top of a lot if not most of the problems of this world. And that’s what a number of us are trying to do.