45 Quotes by Richard Koch

There is no rush. If we think intelligently about what we can achieve with our time, we can be relaxed, even lazy. In fact, being lazy – having plenty of time to think – may actually be a precondition for achieving a great deal.

Laziness is the road to progress, but only when it is allied to intelligent thought and high ambition.

It is not shortage of time that should worry us, but the tendency for the majority of time to be spent in low-quality ways.

What could you achieve that would make you proud, that no one else could do with the same ease?

Hard work leads to low returns. Insight and doing what we want lead to high returns.

Use all the willpower at your disposal to make yourself happy. Construct the right stories about yourself – and believe them!

Creation occurs when ideas and individuals collide and collude.

People think that creativity is largely a matter of talent, experience, or luck. They are wrong. Talent, experience, and luck are all key elements, but there is something more fundamental, accessible, and powerful that you can use to multiply your creative effect.

The few things that work fantastically well should be identified, cultivated, nurtured, and multiplied.