34 Quotes by Robert Passikoff
- Author Robert Passikoff
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So, you've got a whole group of new people who have kind of entered into the holiday, and they're spending money.
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This company, as it is configured today, is unsuited to compete in the marketplace with its brand taken away, ... This is no longer the same company that we knew 10 minutes ago or even 22 months ago.
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They say it doesn't matter what they say about you as long as they spell your name right. In this case, you don't want them spelling your name right. You don't want them even talking about you.
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A lot of names that were country-based, especially from France, have now become accepted and articulated and pronounced correctly by consumers,
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They migrated her from villain to victim and now they are trying to show you the softer side of Stewart.
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They're actually doing now what they should have done two years ago, which is to distinguish themselves from what had become a poisoned brand.
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A brand needs to be rated a 107 or better by customers for it to see real profitability, ... If they were expecting the TV show to substantively shore up the weakened brand, we'd have to borrow from Martha and say it wasn't such 'a good thing'.
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It wasn't just that she was found guilty. She was also found to be mean-spirited.
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Target means style at accessible pricing. Wal-Mart hasn't reached that point.
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