4 Quotes by Ross Goldstein

We live in a culture where knowing your customers one by one as individuals is more important than ever before. Large mass demographic trends are no longer as predictive as they once were because the marketplace is too diversified.

Every day I will see someone new who I have talked to online but I haven't talked to in person, ... It's just like I know them a little bit.

There's often a gross disconnect between the public persona that people present and what their values actually are. The person that shows up for a focus group is often at variance from who people are in their private life.

It makes me feel much more secure. I feel like I already have a little sense of community, or actually have one,