4 Quotes by Samantha Skey

Many of their loyalties are going to be solidified during this period.

Tomorrow this is going to be an enormous audience of grown-up salaried adults. It's going to be even more difficult to get them then.

There are a lot of players in the youth or alternative marketing space. It's a tough jungle out there. Plenty of companies will give it the old college try and just end up as part of the noise.

How do you reach this very tech-savvy consumer when he or she is multitasking or parallel processing across different programs? It's a different kind of consumer, who's absorbing media differently.