23 Quotes by Sheryl Kingstone
- Author Sheryl Kingstone
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Mobile CRM solutions are improving customer focus and putting field sales and service forces together at the center of corporate revenue responsibility. Mobile CRM is showing its real value by helping performance-driven organizations sell smarter, deliver highly personalized services, and enjoy higher levels of customer satisfaction by delivering time-critical information to field personnel, when they need it most.
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- Author Sheryl Kingstone
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Now we see more application vendors selling these suites.
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I wouldn't say this is indicative of a trend or likely to happen again. A lot of the vendors are putting very large investments in place to prevent these sorts of situations.
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For years we've been talking about providing a single view of the customer and trying to consolidate all the different departments and initiatives in the contact center. But the agent still has to Alt-Tab between different applications and swivel-chair between different desktops. It's out of control.
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If this was happening on an on-going basis I would be concerned. But hopefully they will learn from the experience and it will be a one-time thing.
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Oracle has to bend to what the customer needs. If they don't do that, they're not going to get the value of the investment they made buying Siebel. They're not a dumb company.
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- Author Sheryl Kingstone
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The $500,000 offer is a very tactical marketing move.
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That's the major trend of CRM: to get people out of the call center and into self-service,
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Microsoft has made a number of fixes to the previous version of their CRM software, including putting all of the tasks in a single account, ... This version makes it much easier for companies to access the information they need.
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