743 Quotes by Simon Sinek

Mergers are like marriages. They are the bringing together of two individuals. If you wouldn't marry someone for the 'operational efficiencies' they offer in the running of a household, then why would you combine two companies with unique cultures and identities for that reason?

Instead of showing up to let everyone know how great we are, show up to find out how great everyone else is.

Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief - WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?

Anyone who achieves any kind of success, however you want to define it, sometimes can't let go of it.

Great leaders don’t try to be perfect. They try to be themselves. And that’s what makes them great.

Listening is active. At its most basic level, it's about focus, paying attention.

I think most people are inherently interested in how their brain works, in what makes them tick.

Leaders are the ones who have the courage to go first, to put themselves at personal risk to open a path for others to follow.

Leadership is not communicating what we need. Leadership is communicating what we can contribute.