743 Quotes by Simon Sinek

Like so many before it, the company confused innovation with novelty.

A leader’s job is not to do the work for others; it’s to help others figure out how to do it themselves, to get things done and to succeed beyond what they thought possible.

Strong relationships are the foundation of high-performing teams. And all high-performing teams start with trust.

As the Zen Buddhist saying goes, how you do anything is how you do everything.

I’m very prescriptive about who I work with. I’m very clear about what I believe. If they believe what I believe I will work with them. If they say things like, “Convince me we should do this.” I walk away.

There is no decision that we can make that doesn’t come with some sort of balance or sacrifice.

We are drawn to leaders and organizations that are good at communicating what they believe. Their ability to make us feel like we belong, to make us feel special, safe and not alone is part of what gives them the ability to inspire us. Those whom we consider great leaders all have an ability to draw us close and to command our loyalty. And we feel a strong bond with those who are also drawn to the same leaders and organizations.

The goal is not simply for you to cross the finish line, but to see how many people you can inspire to run with you.

The problem was, they advertised their product as a “5GB mp3 player.” It is exactly the same message as Apple’s “1,000 songs in your pocket.” The difference is Creative told us WHAT their product was and Apple told us WHY we needed it.