47 Quotes by Steve Stoute

When you're dealing with something sensitive, which is about culture, and its effect on a generation, you don't want any stones not to be turned over.

If people are saying you’re wrong that’s probably a good sign that you’re a genius.

I always say the first sign of a good idea is a lot of people not believing in it. I can tell you this right now, if you have an idea that makes complete logical sense and people don’t believe in it, then you probably have a brilliant idea.

I tell young entrepreneurs to use the leader in their industry as a benchmark as they work to create their own brand. Dont look at what your competition is doing - if you emulate the leader in your industry, you will achieve a higher level of engagement with consumers and make their buying experience richer.

Translation and UnitedMasters, which is all one company, is my vision and my dream, and I think it's today's reality of the convergence between storytelling, technology, and culture.

Music has always been and will always be a strong gateway to connect with consumers in an emotional hot state.

When I was working with Reebok, Paul Fineman sent me to see David Stern to try to explain to him, basically, the tanning of America: That all rappers wanted to be basketball players and basketball players wanted to be rappers.

I've heard it said that those who don't know history are doomed to repeat it. To that end, I think it's worth noting that the very first police force in America was created as a 'patrol' to keep slave populations under control.

Look at music like gaming. You monetize the game to all the people who are most engaged. I wanted to bring that theory and thinking to music.