265 Quotes by Tim Cook

We pave the sunlit path toward justice together, brick by brick. This is my brick.

I dont consider the bloody ROI.

Eighty percent of our revenues are from products that didn’t exist 60 days ago. Is there any other company that would do that?

I think anything can be forced to converge. The problem is that products are about tradeoffs, and you begin to make tradeoffs to the point where what you have left at the end of the day doesn't please anyone. You can converge a toaster and a refrigerator, but those things are probably not going to be pleasing to the user.

It’s the privilege of a lifetime for me to work with the most innovative people on Earth. Only Apple can deliver this kind of innovation in such a beautiful, integrated, and easy to use way. It’s what we love to do, it’s what we stand for.

Gaming has kind of evolved a bit. More people play on portable devices. Where we might go in the future, we'll see. Customers love games. I'm not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.

Our competition is different: They're confused. They chased after netbooks. Now they're trying to make PCs into tablets and tablets into PCs. Who knows what they'll do next? I can't answer that question, but I can tell you that we're focused.

Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.

We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.