265 Quotes by Tim Cook

I just want to build great products.

We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.

Apple Watch is the most personal device we've ever created.

The worst thing in the world that can happen to you if you're an engineer that has given his life to something is for someone to rip it off and put their name to it.

Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.

We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.

What makes Siri cool is she has a personality.

The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their own stuff.

If you want me to do things only for ROI reasons, you should get out of this stock.