17 Quotes by W. Terry Whalin

Publishing in magazine is an under-used route for authors to reach readers. As a former magazine editor, I understand the power of reaching the audience…With one article, I have reached millions of people.

You have to consistently work at building your audience or platform.

Hook your editor with a strong opening sentence to bring attention to your writing.

No book or magazine article is for "everyone" so know your audience, then target them with your writing.

No book or magazine article is for “everyone” so know your audience, then target them with your writing.

As a book author, it’s your responsibility to cast a vision for your book about the length and appearance before you pitch the idea to a publisher.

The successful writers continue to learn and grow in their craft – and also to grow their audience or tribe or platform.

It’s rare that I hear the author blame the real culprit: themselves. It’s hard to admit but it’s the first step toward selling more books and understanding who bears the true responsibility for selling books – the author.