13 Quotes by Yoshihiro Maruyama

We're making money. Not much money, but we are making money.

For Xbox, Japan really is a key, important market in the global strategy that we have,

Unless we achieve meaningful success here, we cannot say we are a winner in the next-generation console battle.

I think the relative presence of the Tokyo Game Show has been falling so I should do something about it.

Japan is a very important market for our global strategy and launching our console ahead of rival platforms will give us certain advantage.

We have a very strong broadband infrastructure in Japan compared to other countries. There are various online contents on offer and these require a hard-disk.

We want to have a much smaller trade and press event in central Tokyo, so all the trade people and journalists can easily come,

We will begin promoting the Xbox 360 on TV, newspapers, and magazines. We also plan on promotions that integrate various forms of entertainment, such as sports, fashion, arts, and music. And as a symbol to our promotions, we will open an Xbox 360 Lounge, where people can experience the high-definition entertainment that will be offered by the Xbox 360.

I want to have more of a modest scale, not fancy, business trade show in central Tokyo for maybe two or three days.