134 Quotes by Yvon Chouinard


  • Author Yvon Chouinard
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    The solution may be for a lot of the world's problems is to turn around and take a forward step. You can't just keep trying to make a flawed system work.

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  • Author Yvon Chouinard
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    The whole purpose of an adventure is to gain some spiritual or emotional insight. When you compromise the process, you compromise the gain.

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  • Author Yvon Chouinard
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    Real adventure is defined best as a journey from which you may not come back alive, and certainly not as the same person.

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  • Author Yvon Chouinard
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    The secret to happiness is to be working at your passion. If you want to be miserable, lead a desperate life like everybody else where they drag their asses to work everyday because they hate their job.

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  • Author Yvon Chouinard
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    You ask me about the past, you ask me about the future, the only way to be happy is to be living right now.

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  • Author Yvon Chouinard
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    I think risk is important. I don't care if it's a great financial risk or a physical risk. You only get out of something what you put into it and the fact that you are willing to risk something means that you are going to get a lot more out of it.

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  • Author Yvon Chouinard
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    Who are businesses really responsible to? Their customers? Shareholders? Employees? We would argue that it’s none of the above. Fundamentally, businesses are responsible to their resource base. Without a healthy environment there are no shareholders, no employees, no customers and no business.

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