I am aware that success is more than a good idea. It is timing too.

A vision is something you see and others don't. Some people would say that's a pocket definition of lunacy. But it also defines entrepreneurial spirit.

Running a company on market research is like driving while looking in the rear-view mirror.

For me, campaigning and good business is also about putting forward solutions, not just opposing destructive practices or human rights abuses.

Business is not financial science, it's about trading.. buying and selling. It's about creating a product or service so good that people will pay for it.

A great advantage I had when I started The Body Shop was that I had never been to business school.

I think it is completely immoral for a shop to trade in the middle of a community, to take money and make profits from that community and then ignore the existence of that community, its needs and problems.

I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.

Be daring. Be first. Be different.