Positive expectations are the mark of the superior personality.

Your company's most valuable asset is how it is known to customers.

Offer your customers a long-term relationship, then do everything possible to build and maintain it.

Customers today want the very most and the very best for the very least amount of money, and on the best terms. Only the individuals and companies that provide absolutely excellent products and services at absolutely excellent prices will survive.

In the sales profession, the real work begins after the sale is made.