The rate of change is not going to slow down anytime soon. If anything, competition in most industries will probably speed up even more in the next few decades.

The vast majority of large scale change efforts fail. Which means that the probability that you have actually experienced a failure, and your people know that and are pessimistic, therefore, about trying something again, is very high.

Kotter International is about leading large-scale change, not just managing it.

In the final analysis, change sticks when it becomes the way we do things around here.