Your customers are responsible for your company’s reason for existing.

Even your most loyal customers always have a choice about where to take their business.

How you think about your customers influences how you respond to them.

Customers are human and humans can view situations in unexpected ways.

After each customer interaction, notice if you gave them a “happy to see you” kind of experience.

If you take the approach of “earning” your customers’ business every day and treating them well, they’re less likely to try someone else.

Cater to your customers’ lifestyles. It will create instant rapport and a lasting sense of “I belong here.