They were interchangeable tools, and the catchy phrases continued without abatement.

He could be as memorable an orator as his father, particularly when he was speaking on that topic that had captured his imagination;

Lyndon Johnson’s sentences were the sentences of a man with a remarkable gift for words, not long words but evocative, of a man with a remarkable gift for images, homey images of a vividness that infused the sentences with drama.

Lyndon Johnson knew how to make the most of such enthusiasm and how to play on it and intensify it. He wanted his audience to become involved. He wanted their hands up in the air. And having been a schoolteacher he knew how to get their hands up. He began, in his speeches, to ask questions.