Building positive customer experiences will help create passionate customers who will spread your message on their behalf - almost like an evangelist.

As an observer of human nature, let's just face the facts: stupid stuff sells, and often the more stupid and silly it is, the better it sells.

Using your talent, hobby or profession in a way that makes you cintribute with something good to this world is truly the way to go.

What we at first deem useless might end up being the next bestseller. It can be the product's novelty, fun factor or sheer stupidity. Whatever the case, just remember there's always room on the market for an original business idea.