Asked what we do best, few of us would say 'doing a great job interview.' Yet this is one of the most highly rewarded abilities in life.

Authenticity and strategy could be called the 'yin and yang' of good interviewing--except that they aren't opposites. The opposite of authenticity is phoniness, and the opposite of strategy is randomness, or carelessness.

Interviewers are sick of robotic, canned answers people have read in books. So instead of feeding you readymade answers, I'm going to help you think though and prepare your own answers---ones that are both authentic and strategic.

It's perfectly normal to be nervous about job interviews. But if you get so anxious that your voice shakes, you can't stop fidgeting or it's hard to think clearly, that's a problem. Fortunately, there's a lot you can do about it.