1,265 Quotes About Advertising

Many media companies have already either stayed too long on the sidelines or bungled their online efforts. Portals give them the perfect opportunity to play catch-up. These sites bring programming expertise to the table, while big media companies bring off-line promotions, advertising relationships, attractive content, and deep pockets.

People aren't interested in you. They're interested in themselves

It's kind of subtle, because they're making money off of advertising that they show both to subscribers and non-subscribers. They're trying to apply a lot of different tactics to this overall strategy of migrating the business from primarily fee-based to primarily advertising-based.

The Office Live initiative is intriguing in that it provides services for smaller businesses that are paid for by advertising rather than software sales.

It's not a proven business model yet. There will be some advertisers who won't mind sponsoring lots of crappy content cause they want to get in front the kids who go to these sites. But there are lots of advertisers who don't want anything do with it...One thing I can guarantee you is there's not enough advertising dollars to go around.

We have stamped the Netscape issue into the ground. We are not selling Netscape advertising around its browser or otherwise. Let's move on.

I was on the bus with Pop, going to lay brick. There was a newspaper lying on the seat, advertising for singers. I loved to sing as a child.

The creative work is a blend of past and present that is uniquely newspaper media. Newspaper media is time tested and future ready for this brave new world of advertising in the 21st century. If the industry wants the advertising community to believe that it is a vibrant media choice, it needs to believe in itself. It needs to get its swagger back.

Many people use the newspaper but don't read it. A lot of people are as engaged with the advertising material as they are with the editorial content.