105 Quotes About Once-upon-a-time

  • Author David Ogilvy
  • Quote

    Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another, "Molly, my dear, I would have bought that new brand of toilet soap if only they hadn't set the body copy in ten point Garamond." Don't you believe it. What really decides consumers to buy or not to buy is the content of your advertising, not its form.

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  • Author Jodi Picoult
  • Quote

    Just so you know, when they say "once upon a time"....they're lying. It's not once upon a time. Its not even twice upon a time. It's hundreds of times, over and over, every time someone opens up the pages of this dusty old book.

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  • Author philip pullman
  • Quote

    For every once upon a time there must be a story to follow, because if a story doesn't, something else will, and it might not be as harmless as a story.

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