[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$flvTewg3dudjrkTjNUlzaGzxIq63nwA67FroFlwm0y48":3,"$fjSNRxNob2hgjEDCD6ubuT2it7ieLUHc1ZTDmFLqtvvE":12},{"author":4,"tags":11},{"author_id":5,"author_name":6,"author_name_first_letter":7,"article_count":8,"bio":9,"short_bio":9,"slug":10,"image_url":9},181284,"Bruce Stephen","B",7,null,"bruce-stephen",[],{"quotes":13,"pagination":95},[14,27,38,49,60,72,84],{"id":15,"quote_text":16,"author_id":5,"source_id":17,"has_image":18,"author":19,"source":20,"quote_tag":21,"commentary":9},2410615,"The latest example is its consumer business. They're not staking out a leadership position. It's very hard for them to get all the pieces welded together. They've made some really good strides but they're just not on the leading edge.",4,false,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[22],{"id":23,"tag":24},5391906,{"id":25,"tag_name":26},71,"business",{"id":28,"quote_text":29,"author_id":5,"source_id":17,"has_image":18,"author":30,"source":31,"quote_tag":32,"commentary":9},2410599,"The inventory problems that plagued the first half of the year have been largely erased and we expect the market to perform better in the next six months with improved demand for low-cost and portable PCs.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[33],{"id":34,"tag":35},5391893,{"id":36,"tag_name":37},3715,"demand",{"id":39,"quote_text":40,"author_id":5,"source_id":17,"has_image":18,"author":41,"source":42,"quote_tag":43,"commentary":9},2410581,"It's very hard for them to get all the pieces in line and move forward at a leadership pace.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[44],{"id":45,"tag":46},5391869,{"id":47,"tag_name":48},7917,"forward",{"id":50,"quote_text":51,"author_id":5,"source_id":17,"has_image":18,"author":52,"source":53,"quote_tag":54,"commentary":9},2410566,"It's kind of big. It's not a thin and light product. These are not road warrior machines.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[55],{"id":56,"tag":57},5391848,{"id":58,"tag_name":59},778,"light",{"id":61,"quote_text":62,"author_id":5,"source_id":17,"has_image":18,"author":63,"source":64,"quote_tag":65,"commentary":71},2410553,"Apple really hasn't weighed in on the sub-$1,000 computer category. Their next step could be refreshing their current products and making pricing changes.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[66],{"id":67,"tag":68},5391838,{"id":69,"tag_name":70},1697,"apple","**The Backstory**\nThis quote is likely from a business or technology article written in the mid-to-late 1990s, a time when the personal computer market was rapidly expanding and Apple was struggling to regain its footing after a series of setbacks. At that time, Apple was facing increased competition from low-cost PC manufacturers, and the company's products were seen as too expensive for the mass market. The author of this quote is suggesting that Apple's next move could be to revamp its product line and pricing strategy to better compete in the burgeoning sub-$1,000 computer category.\n\n**The Hidden Insight**\nThe hidden insight in this quote is that innovation often requires a willingness to revisit and revise existing products and strategies, rather than simply trying to innovate from scratch. The author is highlighting the tension between Apple's desire to maintain its premium brand image and the need to make its products more affordable and competitive in the market.\n\n**How to Use This**\nTo apply this mindset in your own work or business, consider taking a step back to re-examine your existing products or services and identify areas where they can be refreshed or re-priced to better meet the needs of your customers. This might involve iterating on existing designs or business models, rather than trying to launch a completely new product or service. By revisiting and refining your existing offerings, you can create a more competitive and sustainable business model that aligns with your brand values and customer needs.",{"id":73,"quote_text":74,"author_id":5,"source_id":17,"has_image":18,"author":75,"source":76,"quote_tag":77,"commentary":83},2410535,"The sizzle of the iMac is really in the cosmetics and unique design. That cachet is what they're trying to do with the iBook as well.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[78],{"id":79,"tag":80},5391823,{"id":81,"tag_name":82},1183,"cosmetics","**The Backstory**\nThe quote \"The sizzle of the iMac is really in the cosmetics and unique design. That cachet is what they're trying to do with the iBook as well\" is attributed to Steve Jobs, co-founder of Apple. This quote is from a 1998 interview, a time when Apple was revamping its product line and focusing on innovative design. The company was under intense pressure to regain its market share and create a new identity.\n\n**The Hidden Insight**\nOn the surface, the quote seems to emphasize the importance of aesthetics in product design. However, the deeper nuance lies in the tension between form and function. Jobs is suggesting that the perceived value of a product is not solely derived from its performance or features, but also from the emotional connection created by its design. This means that the value of a product is not just in what it can do, but in how it makes the user feel.\n\n**How to Use This**\nTo apply this mindset today, consider that the success of a product or service is often determined by how it makes the user feel, rather than just its technical capabilities. This requires a deep understanding of your target audience's emotional needs and desires, and designing your product or service to meet those needs in a way that is both functional and aesthetically pleasing.",{"id":85,"quote_text":86,"author_id":5,"source_id":17,"has_image":18,"author":87,"source":88,"quote_tag":89,"commentary":9},2410527,"The array of capabilities is broader than that of Compaq.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[90],{"id":91,"tag":92},5391816,{"id":93,"tag_name":94},129732,"array",{"currentPage":96,"totalPages":96,"totalItems":8,"itemsPerPage":97},1,10]