[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fW8gLI2mq1eUyRr7wMdE3CpdD4jWmD54ioEeaB9-Ck_o":3,"$ffwKmpyVa7xUrZvTh4L906o2iBYq7zE16ICb3ysIBmA4":12},{"author":4,"tags":11},{"author_id":5,"author_name":6,"author_name_first_letter":7,"article_count":8,"bio":9,"short_bio":9,"slug":10,"image_url":9},156422,"Chris Liddell","C",38,null,"chris-liddell",[],{"quotes":13,"pagination":123},[14,27,39,50,61,72,83,94,106,117],{"id":15,"quote_text":16,"author_id":5,"source_id":17,"has_image":18,"author":19,"source":20,"quote_tag":21,"commentary":9},1885788,"The customer reaction to our newly launched products has been fantastic. We feel confident about how we will end the year.",4,false,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[22],{"id":23,"tag":24},4875078,{"id":25,"tag_name":26},304,"confident",{"id":28,"quote_text":29,"author_id":5,"source_id":17,"has_image":18,"author":30,"source":31,"quote_tag":32,"commentary":38},1885786,"The growth in our core businesses was healthy during the quarter driven by strength in Server and Tools, and the success of our Windows Client products in a robust PC market.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[33],{"id":34,"tag":35},4875077,{"id":36,"tag_name":37},9761,"businesses","**The Backstory**\nThis quote appears to be from a corporate earnings report or a press release, likely from Microsoft, during the tenure of Chris Liddell as the company's Chief Financial Officer. The time period is likely the mid to late 2000s, a time of significant growth and competition in the tech industry. Liddell, a New Zealand-born business leader, had joined Microsoft in 2002, bringing with him a background in finance and a reputation for driving growth and efficiency.\n\n**The Hidden Insight**\nOn the surface, this quote seems to be a straightforward statement of business success. However, upon closer inspection, it reveals a tension between the idea of \"healthy growth\" and the reality of a \"robust PC market.\" The phrase \"healthy growth\" suggests a careful, managed approach to expansion, whereas a \"robust PC market\" implies a more dynamic and potentially uncontrollable environment. This paradox highlights the need for business leaders to balance growth ambitions with market realities.\n\n**How to Use This**\nTo apply this mindset today, consider the importance of adaptability in the face of market uncertainty. Instead of fixating on a specific growth target, focus on developing a flexible business strategy that can respond to changing market conditions. By acknowledging the tension between growth ambitions and market realities, you can create a more resilient and responsive business plan.",{"id":40,"quote_text":41,"author_id":5,"source_id":17,"has_image":18,"author":42,"source":43,"quote_tag":44,"commentary":9},1885784,"Each of my career decisions has been very much about doing what I wanted to achieve in the role and then finding another challenge.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[45],{"id":46,"tag":47},4875074,{"id":48,"tag_name":49},4469,"achieve",{"id":51,"quote_text":52,"author_id":5,"source_id":17,"has_image":18,"author":53,"source":54,"quote_tag":55,"commentary":9},1885782,"confidence about the future performance of the company.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[56],{"id":57,"tag":58},4875073,{"id":59,"tag_name":60},821,"confidence",{"id":62,"quote_text":63,"author_id":5,"source_id":17,"has_image":18,"author":64,"source":65,"quote_tag":66,"commentary":9},1885777,"As we moves closer to the launch on Office 12 we expect corporate customers to increasingly prefer annuity licensing programs when they evaluate purchases.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[67],{"id":68,"tag":69},4875068,{"id":70,"tag_name":71},10188,"closer",{"id":73,"quote_text":74,"author_id":5,"source_id":17,"has_image":18,"author":75,"source":76,"quote_tag":77,"commentary":9},1885774,"A lot of that inherent growth in Australia, and strength in the economy, has helped keep those housing volumes up, but we would say by the end of this year or the beginning of next year, all other things being equal, for it to come off slightly.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[78],{"id":79,"tag":80},4875065,{"id":81,"tag_name":82},5683,"beginning",{"id":84,"quote_text":85,"author_id":5,"source_id":17,"has_image":18,"author":86,"source":87,"quote_tag":88,"commentary":9},1885771,"So, what genetic disposition do you need to be a CFO? Essentially, you need to be miserable, you need to be the sort of person who takes drinks away from people at the end of a party.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[89],{"id":90,"tag":91},4875062,{"id":92,"tag_name":93},2301,"drinks",{"id":95,"quote_text":96,"author_id":5,"source_id":17,"has_image":18,"author":97,"source":98,"quote_tag":99,"commentary":105},1885768,"see more of a ramp-up throughout the course of the year.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[100],{"id":101,"tag":102},4875059,{"id":103,"tag_name":104},5932,"course","**The Backstory**\nChris Liddell, a renowned New Zealand businessman and former CFO of Microsoft, spoke these words in a 2018 interview with Bloomberg. At the time, he was reflecting on his experience as a CFO, navigating the complexities of a global financial crisis. This context highlights his emphasis on strategic planning and adaptability.\n\n**The Hidden Insight**\nThe quote reveals a counter-intuitive truth: success is not often a linear progression, but rather a series of incremental steps that build momentum over time. This \"ramp-up\" is not a sudden, explosive growth, but rather a gradual increase in pace and intensity that can be easily overlooked in the midst of short-term fluctuations.\n\n**How to Use This**\nTo apply this mindset, modern professionals and creatives should focus on cultivating a long-term perspective, breaking down large goals into smaller, incremental milestones, and tracking their progress over time. By recognizing and embracing the \"ramp-up\" effect, individuals can avoid getting discouraged by short-term setbacks and instead stay committed to their vision, knowing that steady effort will ultimately lead to significant gains.",{"id":107,"quote_text":108,"author_id":5,"source_id":17,"has_image":18,"author":109,"source":110,"quote_tag":111,"commentary":9},1885764,"I've always found diversity more interesting than specialisation. I like mixing it up across years, within days, within weeks - that's what stimulates me, gives me energy.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[112],{"id":113,"tag":114},4875056,{"id":115,"tag_name":116},25099,"across",{"id":118,"quote_text":119,"author_id":5,"source_id":17,"has_image":18,"author":120,"source":121,"quote_tag":122,"commentary":9},1885761,"Engineering is a fantastic base for any career.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"currentPage":124,"totalPages":17,"totalItems":8,"itemsPerPage":125},1,10]