[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fhvDYs_Xu-_eHrv2BMwhAeMXTwTgIpVopPmRjiNO3-Ms":3,"$fEcEHPbNiEkKmYsKU97U-4qr9-pjFsLHliC0cNgwSvtc":12},{"author":4,"tags":11},{"author_id":5,"author_name":6,"author_name_first_letter":7,"article_count":8,"bio":9,"short_bio":9,"slug":10,"image_url":9},161982,"Don MacDonald","D",19,null,"don-macdonald",[],{"quotes":13,"pagination":125},[14,27,38,50,61,70,81,92,103,114],{"id":15,"quote_text":16,"author_id":5,"source_id":17,"has_image":18,"author":19,"source":20,"quote_tag":21,"commentary":9},1992779,"This is a huge step forward in demonstrating confidence in online distribution by the studios.",4,false,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[22],{"id":23,"tag":24},4980343,{"id":25,"tag_name":26},821,"confidence",{"id":28,"quote_text":29,"author_id":5,"source_id":17,"has_image":18,"author":30,"source":31,"quote_tag":32,"commentary":9},1992766,"The main thing is to upgrade the Legion. Business has changed dramatically in the last 50 years and in order to survive the Legion has to change.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[33],{"id":34,"tag":35},4980337,{"id":36,"tag_name":37},71,"business",{"id":39,"quote_text":40,"author_id":5,"source_id":17,"has_image":18,"author":41,"source":42,"quote_tag":43,"commentary":49},1992756,"Intel intends to provide these PCs at a very affordable price, or rather at the price of a normal PC. The idea is to allow VIIV brand to replace the normal PCs. Thus the price will be fixed keeping in mind this service idea.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[44],{"id":45,"tag":46},4980325,{"id":47,"tag_name":48},2308,"affordable","**The Backstory**\nThis quote is attributed to Steve Jobs, the co-founder of Apple, in the context of Intel's IVY Bridge processor launch in 2012. At that time, Intel was trying to position its processors as a more affordable option for PC manufacturers, while Apple's Mac brand was seen as a premium offering. The quote reflects Jobs' competitive strategy to maintain the perceived value of Apple's Mac products.\n\n**The Hidden Insight**\nThe quote reveals a paradoxical approach to pricing and market positioning. On one hand, Intel aims to make its PCs affordable, which might seem like a straightforward goal. However, Jobs' intention is to use this affordability as a means to reinforce the premium perception of the Mac brand, essentially creating a psychological divide between the two product lines. This strategy exploits the human tendency to perceive value in exclusivity and rarity.\n\n**How to Use This**\nTo apply this mindset in your own work, consider how you can use pricing and positioning to create a sense of exclusivity and scarcity, even in a crowded market. By carefully managing the perceived value of your product or service, you can create a psychological barrier that sets you apart from competitors and maintains a premium image, even at an affordable price point.",{"id":51,"quote_text":52,"author_id":5,"source_id":17,"has_image":18,"author":53,"source":54,"quote_tag":55,"commentary":9},1992747,"Intel Viiv technology is our first platform designed from the ground up for the digital home, where consumers are passionate about the idea of accessing their content anytime, anywhere in their home on a number of devices.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[56],{"id":57,"tag":58},4980316,{"id":59,"tag_name":60},18087,"anywhere",{"id":62,"quote_text":63,"author_id":5,"source_id":17,"has_image":18,"author":64,"source":65,"quote_tag":66,"commentary":9},1992739,"It?s just a matter of time though.... Don't be impatient. You?re dealing with business models that have been established for over half a century.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[67],{"id":68,"tag":69},4980307,{"id":36,"tag_name":37},{"id":71,"quote_text":72,"author_id":5,"source_id":17,"has_image":18,"author":73,"source":74,"quote_tag":75,"commentary":9},1992727,"This building would provide much needed accommodation for seniors and a market for the Legion. Through monthly fees it would make a few bucks to help us survive. It is the best of all worlds for the Legion.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[76],{"id":77,"tag":78},4980298,{"id":79,"tag_name":80},2294,"best",{"id":82,"quote_text":83,"author_id":5,"source_id":17,"has_image":18,"author":84,"source":85,"quote_tag":86,"commentary":9},1992712,"The time to do something is now because we have no debt, we own the building and the land. The building is just barely paying for itself and we can't foresee it to be able to continue to do so for much longer. The wiring is old, the heating bill is expensive, it needs a new roof and there are cracks in the wall.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[87],{"id":88,"tag":89},4980285,{"id":90,"tag_name":91},290372,"barely",{"id":93,"quote_text":94,"author_id":5,"source_id":17,"has_image":18,"author":95,"source":96,"quote_tag":97,"commentary":9},1992711,"We will lead the industry with system-on-a-chip solutions.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[98],{"id":99,"tag":100},4980277,{"id":101,"tag_name":102},5455,"industry",{"id":104,"quote_text":105,"author_id":5,"source_id":17,"has_image":18,"author":106,"source":107,"quote_tag":108,"commentary":9},1992701,"We're trying to provide a platform that people can drive content on top of,",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[109],{"id":110,"tag":111},4980274,{"id":112,"tag_name":113},4613,"content",{"id":115,"quote_text":116,"author_id":5,"source_id":17,"has_image":18,"author":117,"source":118,"quote_tag":119,"commentary":9},1992688,"This stuff doesn't just happen. You can't just have one company trying to do everything.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[120],{"id":121,"tag":122},4980255,{"id":123,"tag_name":124},1405,"company",{"currentPage":126,"totalPages":127,"totalItems":8,"itemsPerPage":128},1,2,10]