[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fsbkKmX34eTXhtG90FLEgOVcIcdPBrkzpols1-bMXwas":3,"$fGBiTE0txyxZ_cmqlN3UxYprNExqH6vSvQYL_f2VLCAQ":12},{"author":4,"tags":11},{"author_id":5,"author_name":6,"author_name_first_letter":7,"article_count":8,"bio":9,"short_bio":9,"bio_jsonld":9,"slug":10,"image_url":9},207101,"Michael D. Eisner","M",48,null,"michael-d-eisner",[],{"quotes":13,"pagination":77},[14,22,28,34,40,46,53,59,65,71],{"id":15,"quote_text":16,"author_id":5,"source_id":17,"has_image":18,"author":19,"source":20,"quote_tag":21,"commentary":9},3282566,"Doing stuff that I don’t have to talk about because I’m not in a public company is fantastic.",6,false,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":23,"quote_text":24,"author_id":5,"source_id":17,"has_image":18,"author":25,"source":26,"quote_tag":27,"commentary":9},3282565,"My best idea was to not accept my wife’s negative reaction when I asked her to marry me.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":29,"quote_text":30,"author_id":5,"source_id":17,"has_image":18,"author":31,"source":32,"quote_tag":33,"commentary":9},3282564,"Well, when you’re trying to create things that are new, you have to be prepared to be on the edge of risk.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":35,"quote_text":36,"author_id":5,"source_id":17,"has_image":18,"author":37,"source":38,"quote_tag":39,"commentary":9},3282563,"I grew up Jewish. I am Jewish. I went to an Episcopal high school. I went to a Baptist college. I’ve taken every comparative-religion course that was available. God? I have no idea.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":41,"quote_text":42,"author_id":5,"source_id":17,"has_image":18,"author":43,"source":44,"quote_tag":45,"commentary":9},3282562,"21 years as CEO is a long time. I was and probably still am the longest serving CEO in America. Certainly I am in the media industry, bar none.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":47,"quote_text":48,"author_id":5,"source_id":17,"has_image":18,"author":49,"source":50,"quote_tag":51,"commentary":52},3282559,"You just have to make sure the model you’re working on does not undersell your product.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],"**The Backstory**\n\nI've been unable to pinpoint a specific origin for this quote, but based on Michael D. Eisner's biography as a CEO and entrepreneur, it's likely that he uttered these words in the context of his leadership at The Walt Disney Company during the 1980s or 1990s. At that time, Disney was undergoing significant growth and transformation under Eisner's stewardship.\n\n**The Hidden Insight**\n\nThis quote reveals an intriguing paradox: on one hand, it advises not to underestimate one's product (undersell), but on the other hand, it doesn't advocate for overpromising or overpricing. The hidden insight here is that true value lies in accurately calibrating expectations with reality, neither underestimating nor overestimating your product's worth.\n\n**How to Use This**\n\nTo apply this mindset today, consider \"anchoring\" your product's marketing efforts on a realistic yet aspirational value proposition. By doing so, you'll create a perception of authenticity and build trust with potential customers, rather than relying on exaggerated claims or underwhelming them with an undervalued offering.",{"id":54,"quote_text":55,"author_id":5,"source_id":17,"has_image":18,"author":56,"source":57,"quote_tag":58,"commentary":9},3282556,"I’m not sure I was a typical head of a company. Most people that run big companies come out of sales and they come out of marketing and they’re quite serious and they have MBA’s from very good schools and things like that. I’m an accidental CEO, thank the Disney Company.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":60,"quote_text":61,"author_id":5,"source_id":17,"has_image":18,"author":62,"source":63,"quote_tag":64,"commentary":9},3282554,"I gravitate toward the team thing. I’m not a golfer – I much prefer basketball.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":66,"quote_text":67,"author_id":5,"source_id":17,"has_image":18,"author":68,"source":69,"quote_tag":70,"commentary":9},3282552,"I find that, once you get into a position where you can afford a pair of shoes and a decent level of living, success in itself is empty.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":72,"quote_text":73,"author_id":5,"source_id":17,"has_image":18,"author":74,"source":75,"quote_tag":76,"commentary":9},3282550,"Graduate school is a place to hide for a couple of years.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"currentPage":78,"totalPages":79,"totalItems":8,"itemsPerPage":80},1,5,10]