[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fxxs8OX0GN4ZF4nOkwIi9bIGkh0dp7TEMMbftugXNuB0":3,"$f3h5Oq_8MMb5QwXAyuBl_LrMtqtgI5CRsySCDinctYUw":16},{"author":4,"tags":11},{"author_id":5,"author_name":6,"author_name_first_letter":7,"article_count":8,"bio":9,"short_bio":9,"slug":10,"image_url":9},40684,"William McDonough","W",97,null,"william-mcdonough",[12],{"tag_id":13,"tag_name":14,"tag_count":15},56,"thinking",5,{"quotes":17,"pagination":81},[18,26,33,39,45,51,57,63,69,75],{"id":19,"quote_text":20,"author_id":5,"source_id":21,"has_image":22,"author":23,"source":24,"quote_tag":25,"commentary":9},3997990,"Not everything needs to be recycled.",7,false,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":27,"quote_text":28,"author_id":5,"source_id":29,"has_image":22,"author":30,"source":31,"quote_tag":32,"commentary":9},3513462,"Schumacher posited that people must make a serious shift in what they consider to be wealth and progress: “Ever-bigger machines, entailing ever-bigger concentrations of economic power and exerting ever-greater violence against the environment, do not represent progress: they are a denial of wisdom.",6,{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":34,"quote_text":35,"author_id":5,"source_id":29,"has_image":22,"author":36,"source":37,"quote_tag":38,"commentary":9},3513461,"As long as human beings are regarded as “bad”, zero is a good goal. But to be less bad is to accept things as they are, to believe that poorly designed, dishonorable, destructive systems are the best humans can do. This is the ultimate failure of the “be less bad” approach: a failure of the imagination. From our perspective, this is a depressing vision of our species’ roles in the world. What about an entirely different model? What would it mean to be 100 percent good?",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":40,"quote_text":41,"author_id":5,"source_id":29,"has_image":22,"author":42,"source":43,"quote_tag":44,"commentary":9},3513460,"Our concept of eco-effectiveness means working on the right things – on the right products and services and systems – instead of making the wrong things less bad. Once you are doing the right things, then doing them “right,” with the help of efficiency among other tools, makes perfect sense.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":46,"quote_text":47,"author_id":5,"source_id":29,"has_image":22,"author":48,"source":49,"quote_tag":50,"commentary":9},3513456,"Designers are inherently optimistic people who try to make the world a better place.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":52,"quote_text":53,"author_id":5,"source_id":29,"has_image":22,"author":54,"source":55,"quote_tag":56,"commentary":9},3513453,"Modern culture appears to have adopted a strategy of tragedy. If we come here and say, I didn’t intend to cause global warning, it’s not part of my plan, then we realize it’s part of our defacto plan because it’s the thing that’s happening because we have no other plan.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":58,"quote_text":59,"author_id":5,"source_id":29,"has_image":22,"author":60,"source":61,"quote_tag":62,"commentary":9},3513450,"In planetary terms, we’re all downstream.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":64,"quote_text":65,"author_id":5,"source_id":29,"has_image":22,"author":66,"source":67,"quote_tag":68,"commentary":9},3513444,"We achieved our mission to the moon. Let’s look home from that lofty perch and reimagine our mission on Earth – that is what we need to do here. Together, we can upcycle everything. The world will be better for our positive visions and actions.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":70,"quote_text":71,"author_id":5,"source_id":29,"has_image":22,"author":72,"source":73,"quote_tag":74,"commentary":9},3513438,"If you don’t have an end game of something delightful, you’re just moving chess pieces around.",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"id":76,"quote_text":77,"author_id":5,"source_id":29,"has_image":22,"author":78,"source":79,"quote_tag":80,"commentary":9},3513431,"I can’t imagine something being beautiful at this point in history if it’s destroying the planet or causing children to get sick. How can anything be beautiful if it’s not ecologically intelligent at this point?",{"id":5,"author_name":6,"slug":10,"author_name_first_letter":7,"article_count":8,"image_url":9},{},[],{"currentPage":82,"totalPages":83,"totalItems":8,"itemsPerPage":83},1,10]