There are elements to the story that, if handled well, can help improve the way the public perceives the press. The other thing is that the press is doing a bunch of things that are new. They are reading e-mails, saying, 'I am looking for my nephew ... so-and-so, if you can hear me, please call.' That's community journalism on a national scale and I think that will go a long way to demonstrate that the press is doing more than just thrill seeking.
-Tom Rosenstiel
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